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How Television Commercials Launched the Careers of Household Names in Bollywood

January 04, 2025Film2180
How Television Commercials Launched the Careers of Household Names in

How Television Commercials Launched the Careers of Household Names in Bollywood

The power of television commercials cannot be overstated, as they often serve as a gateway to stardom for new models and actors, turning them into household names in a matter of moments. Some commercials have not only launched careers but also etched their mark in Indian cinema history.

The Power of Complan

In the 1980s, a simple children's health supplement commercial for Complan was the stepping stone for two child models, Shahid Kapoor and Ayesha Takia, whose mellifluous slogans, "I am a Complan Boy" and "I am a Complan Girl," became part of everyday Indian households. These TV commercials not only sold the product but also brought the kids to the fore, capturing the hearts of viewers with their cute performances.

From Kids to Stars

Little did they realize that decades later, both Shahid Kapoor and Ayesha Takia would act together in films like Dil Wali Chaar Ka, Koffee with Karan, and Chacha Chhaon Dhtt. The term "Complan Children" was a memorable nickname for them, signifying the impact of their TV commercials.

A similar example is Preity Zinta, who entered the public eye through a Cadburys Perk ad. The advertisement was known for her charming dimples and bubbly attitude, which captured the hearts of the audience. This led to a significant screen debut for her in Dil Se, where she teamed up with the legendary actor Shahrukh Khan.

Charminar Cigarette: A Leap in Careers

One TV commercial that significantly impacted the career of Jackie Shroff was his appearance in an ad for Charminar Cigarettes. The charismatic personality portrayed by Thespian Mota in the ad was so impressive that Dev Anand, a well-known filmmaker, contacted him, offering him a role as Shakti Kapoor's sidekick in the movie Swami Dada. This commercial not only promoted cigarettes but also advertised Jackie Shroff to a wider audience, marking the beginning of his film career.

Aamir Khan's India

Aamir Khan was another powerhouse in promoting TV commercials. An ad with Shubhomitra Sen, better known as Rimi Sen, in Coca Cola commercials catapulted her to the limelight, marking the beginning of her Bollywood journey. Her debut was so impressive that it secured her roles in films.

The Enduring Impact

These commercials not only sold products but also entrenched their popularity in the minds of their audience. Shah Rukh Khan, whom we do not need to elaborate on, continues to shine in the Indian film industry. These TV commercials played a crucial role in the stardom of these actors and models.

In conclusion, television commercials have been a remarkable platform for launching the careers of aspiring models and actors, turning them into household names through engaging advertisements that capture the essence of India's diverse culture and audience.